What is bounce?

 

What is bounce?

When you hear the word "bounce," you might think of a trampoline or a ball. But in the context of email marketing, bounce refers to an email that is returned to the sender because it cannot be delivered to the

 recipient's inbox. There are several reasons why an email might bounce, including a full mailbox, an

 invalid email address, or a blocked domain. If you're sending out emails and they're bouncing back, it's important to take action so that your messages are getting through.